Therapy Gecko
In the summer of 2020, my friend Lyle Drescher started dressing up in a gecko costume and taking phone calls from strangers live online. It was a weird idea that resonated, spinning into a successful podcast and millions of followers across social media. I was there early on, helping Lyle build the identity of his show from the ground up: designing livestream graphics and YouTube thumbnails, cutting highlight clips, and writing copy to package them for social. I also produced Lyle’s first-ever live Therapy Gecko show, and a stream with Eric Andre that has almost half a million views.